Nonprofits need great customer service, just like for profits. Sadly, many organizations lack non-profit customer service training and fundraising skills. This is costing them LOTS of members and donations.
Many nonprofit employees and volunteers lack successful business experience. This makes training even more critical.
According to nonprofit marketing expert and author Katya Andresen’s excellent article, The great donor exodus – and what to do about it, the donor attrition rate for nonprofits is a whopping 59%. This figure is totally unacceptable. The attrition rate for for profits is just 6%.
To help nonprofits reverse this huge number, I wrote the book Smile: Sell More with Amazing Customer Service. Smile is s a 60-minute crash course in non-profit customer service training and sales (fundraising.)
Neiman Marcus, BancorpSouth, and many other companies use Smile. You can too! The winner of 8 awards, Smile is a quick, easy read to turbocharge your nonprofit.
“An excellent crash course in customer service-read it to become a quick study at delighting those you serve.“
Use Smile: Sell More with Amazing Customer Service to train your staff, starting today. There is no time to waste. We have too many important problems to solve in this world without tolerating a poorly trained staff and board. Learn more about Smile: Sell More with Amazing Customer Service.
Do you have any non-profit customer service training tips?
Kirt Manecke is the author of the award-winning books Smile: Sell More with Amazing Customer Service, and Smile & Succeed for Teens: Must-Know People Skills for Today’s Wired World. Kirt is the former executive director of a nonprofit land conservancy where he increased membership tenfold and land protection 400% in just three years using many of the methods in Smile. Learn more about Kirt at his website.