For Immediate Release
CONTACT: Kirt Manecke 248-685-0483, firstname.lastname@example.org
Online Press Kit with High Res. JPG Photos: www.smilethebook.com/smile-the-book-press-kit
Business “secret weapon” provides easy, proven path to increased profitability
60-minute crash course offers easy way to train staff to delight their customers
Milford, MI — Lousy customer service seems to be a constant in our lives today. From clueless retail clerks and bare-bones online help, to endless hold times on the phone, good customer service seems elusive at best. When a business delivers good customer service, it’s like a ray of sunshine. According to one author, it’s easy to stand out, and when you do, it translates to happier customers and higher profits.
Kirt Manecke, award-winning author of Smile: Sell More with Amazing Customer Service (www.SmiletheBook.com), says, “Good customer service is a business’s #1 secret weapon to beat the competition and boost their bottom line. Since most companies are lousy at it, it’s easy to shine.”
Smile, touted as “a 60-minute crash course,” is designed to be read, cover-to-cover, in one hour or less. Says Manecke, “I wrote Smile as a way for businesses and nonprofits to have an easy, quick and affordable way to train staff or volunteers.”
With sections like, “Never Ask, ‘Can I Help You?’”, “Ask for the Sale—Then Shut Up”, and “Turn Complainers into Advocates,” the award-winning book, according to Manecke, delivers both the basics, and a few surprises as well.
When studies show that 80% of businesses think they’re providing good customer service, and only 8% of customers agree, that’s a huge disconnect. “The companies that recognize that, and take action, will thrive,” says Manecke.
Smile: Sell More with Amazing Customer Service is available for $15.99 at online booksellers, at www.SmiletheBook.com or by calling 248-685-0483.