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Shep Hyken: Amazing customer service is great marketing

Shep-Hyken-amazing-customer-serviceCustomer service expert Shep Hyken says, “Offering exceptional customer service is one of the most effective ways to get more business. Here’s how to excel at it.” Shep Hyken wrote the excellent article, “Why Customer Service May Be Your Strongest Marketing Tactic“.

Customer service can be your strongest asset. Most companies are terrible at it. If you provide great customer service, you and your company will stand out.

When I ran our specialty retail business, amazing customer service was our differentiator. Delivering amazing customer service is the reason we were successful.

Shep Hyken and Amazing Customer Service

Shep Hyken writes, “If you want more business and new customers, your best bet these days is to deliver amazing customer service to your existing customers. Not only will they return to do business with you again, but they’ll talk to their friends, colleagues and family members about their experience. Customer service, while maybe not the new marketing, has become a critical part of any business’s marketing strategy.”

My Thoughts

I agree with Shep Hyken. Deliver amazing customer service to your current and new customers. It’s one sure way to grow your business profitably.

If you are not amazing every customer, your customers will go somewhere else. It happens all the time. Don’t let it happen to you.

About Shep Hyken

Shep Hyken is a motivational customer service keynote speaker, expert and author. He specializes in customer service, loyalty, engagement and customer experience. View his article here. Learn how to skyrocket your business to the top of the pack!

What do you think of Shep Hyken’s article?

Kirt Manecke is the author of the award-winning books Smile: Sell More with Amazing Customer Service, and Smile & Succeed for Teens: Must-Know People Skills for Today’s Wired World. Learn more about Kirt on his website.

Posted by Kirt Manecke | 0 Comment
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